Toss the gloss : beauty tips, tricks & truths for women 50+ / Andrea Q. Robinson.

Title :

Toss the gloss : beauty tips, tricks & truths for women 50+

Author:

Robinson, Andrea Q., 1941-

Format:

Books

Summary:

"Forget about makeup reclaiming youth," says Andrea Q. Robinson. "Good makeup reclaims you." Robinson, whose illustrious career has included positions such as the chief marketing officer of Estee Lauder, president of Tom Ford Beauty, beauty editor of Vogue, and president of Ralph Lauren Fragrances, is the ultimate industry insider. Now, she shares her decades of experience in this honest and straightforward guide for women fifty and over.

In Toss the Gloss, you will learn . . .Why the right cosmetics, not anti aging skincare, will help you look your youthful best. How to recognize the seduction of beauty industry tactics designed to get you to spend more money than you need to. Gimmick free tips and easy to follow shortcuts to make the most of your features. Stylishly illustrated by Chesley McLaren, this inspiring book is a reader's guide to feeling fresher, healthier, prettier, and more confident, at any age.

Language:

English

ISBN - ISSN:

9781580054904

1580054900

Physical Description:

203 pages : color illustrations ; 26 cm

Subject:

Women -- Health and hygiene.

Middle-aged women -- Health and hygiene.

Beauty, Personal.

First Title value, for Searching:

Toss the gloss : beauty tips, tricks & truths for women 50+ / Andrea Q. Robinson.

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Summary

Forget about makeup reclaiming youth,' says Andrea Q. Robinson. 'Good makeup reclaims you .' Robinson, whose illustrious career has included positions such as the chief marketing officer of Estee Lauder, president of Tom Ford Beauty, beauty editor of Vogue , and president of Ralph Lauren Fragrances, is the ultimate industry insider. Now, she shares her decades of experience in this honest and straightforward guide for women fifty and over.In Toss the Gloss , you will learn . . .Why the right cosmetics, not anti-aging skincare, will help you look your youthful best.How to recognize the seduction of beauty-industry tactics designed to get you to spend more money than you need to.Gimmick-free tips and easy-to-follow shortcuts to make the most of your features.Stylishly illustrated by Chesley McLaren, this inspiring book is a reader's guide to feeling fresher, healthier, prettier, and more confident-at any age. "

Author Notes

Andrea Q. Robinson is known for her many leadership positions in the cosmetics industry. She directed and served as president of several of the industry's most outstanding luxury brands, including Ralph Lauren, Tom Ford, Prescriptives, Ultima II, Helena Rubenstein, Germaine Monteil, Alexandra de Markoff, and Bill Blass. She also served as Chief Marketing Officer of Estee Lauder and consulting CEO for a line of cosmetics in development for one of the world's most well-known makeup artists. Prior to her corporate positions, she was a magazine editor for Vogue, Mademoiselle , and Seventeen , where she created and reported on both beauty and fashion trends and discovered and developed several of the industry's biggest talents, including makeup master Kevyn Aucoin.Andrea's mission in the beauty business has always been to help women look like and be themselves-only better. This concept has driven her creation of revolutionary industry trends and fostered her passionate interest in cosmetics for her generation. She has been recognized as an innovative business leader whose skill set has helped redefine the concept of beauty for the modern woman. Andrea has served on the boards of Cosmetic Executive Women and The Fashion Group International and has received multiple awards such as Cosmetic Executive Women's Legends and Leaders" award, Women's Wear Daily's "Marketing Innovator of the Year" award, and several back-to-back FiFi awards (the Oscars of the beauty industry) for "Fragrance Star of the Year."Andrea has two children and lives in New York City. Chesley McLaren is a designer and illustrator whose clients include Chanel, Louis Vuitton, Ferragamo, Bergdorf Goodman, the Metropolitan Museum of Art, and The Carlyle. She is based in New York City. "

Reviews (2)

Publisher's Weekly Review

In her first book, beauty industry executive Robinson (who has served as president of Tom Ford Beauty and Ralph Lauren Fragrances, chief marketing officer of Estee Lauder, and beauty editor at Vogue) uses her experience to debunk myths and offer a straightforward, insider's perspective behind the often indecipherable potions and lotions in our medicine cabinets. Many of her tips, including when to throw out various makeup products like mascara (every three months) and cream blush (every six months), are useful for women of any age. Even though the book is targeted to readers over 50, it wouldn't be a bad idea for younger women to purchase this book as a guide for how to make better use of their makeup. How many of us wished we understood how to read the claims and lingo on product packaging or decipher ingredients such as antioxidants, retinoids, and alpha hydroxy acids? Robinson clearly and efficiently explains it all, while providing the product advice and application tips (with a nine-step guide for applying lip liner) you would expect of a woman who has devoted her life to beauty. Full-color photos. Agent: Kristyn Keene, ICM. (Apr.) (c) Copyright PWxyz, LLC. All rights reserved.

Library Journal Review

Robinson lives up to her "ultimate beauty industry insider" billing here. Formerly director of various luxury brands, such as -Estee Lauder and Ultima II, as well as beauty magazine editor at Vogue and -Mademoiselle, she shares her secrets with readers of a certain age. Among the revelations: the beauty industry doesn't know how to market to fiftysomethings, unless it's wrinkle cream; and that fancy foundation you buy in the upscale department store has a much cheaper twin, made in the same lab, available at your corner drugstore. The author tells boomer women how to work with what they've got, what to buy, how to apply it, and what to discard-immediately. Many of the tips are helpful; some will be old news to women who have been reading glamour magazines and beauty blogs all along. Robinson's gossipy tone and "insider stories" come across as brittle and manufactured at times, and she certainly has some axes to grind. Additionally, the big push for surgical fixes is grating. VERDICT This slick, informative guide will lift boomers' sagging.spirits and, at the very least, lead to an educated trip to the cosmetics counter-or plastic surgeon's office.-Liz French, Library Journal (c) Copyright 2014. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.